Age of Reason was invited by Grazia Magazine to the first ever  Save the Children mile long charity walk, part of  “Born to Walk Tall”. The event today was raising awareness about much needed healthcare services worldwide,  and honouring the people who work in the field.   Save the Children aims to encourage groups around the country to organise their own  mile long walks to raise money for the 8 million children who die every year due to lack of treatment. 

The Fashion Mile photo call at No. 10. Note: Age of Reason’s Ali Mapletoft beaming in her Anarchy Jack flag scarf. 

 Samantha Cameron headed up today’s walk from No. 10 Downing Street to Somerset House alongside Dr Hajara Kera, a leading Nigerian midwife who works for Save the Children. The newly announced British Fashion Award nominees like Sarah BurtonChristopher BaileyChristopher Kane, Charlotte OlympiaErdem Moralioglu, and a handful of new designers (like us) joined the fun and flamboyant debut walk.  

Apart from everyone wholeheartedly supporting the cause, and wanting to contribute creatively,  there was also a sense of excitement at being allowed into No. 10 at all.  Nobody from fashion did a knickerless twirl or said anything too inappropriate on this official occasion. But we had a great time anyway!   

Model Cecilia Lundqvist in an Age of Reason 90x90cm scarf. 
To find out how you can organise your own mile long walk visit

For more in depth coverage of the event visit Grazia Daily HERE

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